What is Symantec™ Safe Site?
How does reselling Symantec Safe Site help my business?
Who is the target customer for Symantec Safe Site?
Why do my customers need a seal to be trusted?
What is the financial opportunity promoting Symantec Safe Site?
Why should I join the Symantec Website Security Partner Program?
What is the difference between Symantec Safe Site and the Norton Secured Seal?
What information is displayed in Symantec Safe Site?
How do I order a Symantec Safe Site?
How do my customers order a Symantec Safe Site?
What is Symantec™ Safe Site?
The Symantec Safe Site brings trust to businesses by helping them establish credibility online. When you display Symantec Safe Site on your Web site, it means that Symantec has verified that your business or organisation is a legal entity and that your Web site belongs to you. Visitors may click the seal to confirm your information. The seal also means that your site has passed a daily malware scan and visitors can click on your site with confidence.
Back to Top
How does reselling Symantec Safe Site help my business?
Increase revenues and profits by offering Symantec Safe Site as an up-sell, a cross-sell, or as part of a premium value-added bundle to retailers and Web site owners who already do business with you. Many small businesses struggle to draw traffic to their Web sites and to generate the confidence to buy, click, and sign in online. Symantec Safe Site shows your customers' visitors that they are trusted by the leader in online trust and gives them the confidence to click. By partnering with Symantec and reselling Symantec Safe Site, you can differentiate your service, reduce customer churn, and increase profits.
Back to Top
Who is the target customer for Symantec Safe Site?
Every Web site needs to be trusted to be successful. Growing concerns about fake sites, viruses and identity theft have made consumers reluctant to do business with Web sites they don't know and brands that are not familiar to them. As a result, small businesses struggle to draw traffic to their Web sites and to generate the confidence to buy, click, and sign in online. Any Web site or retailer who needs visitors to trust their site, but does not need the security of SSL is an ideal customer. Examples:
- E-commerce shops: Perfect for online retailers who outsource their payment or shopping basket. Your customers can post Symantec Safe Site to give their customers the confidence to buy online.
- Publishers: Traffic and clicks are critical to success. Help publishers establish credibility to promote click-throughs with Symantec Safe Site.
- Small business owners: They have established their reputation in their neighbourhood. Symantec Safe Site helps them bring that same level of trust to their Web site.
Note that if your customer's Web site uses SSL, you must use Symantec SSL in order to display Symantec Safe Site.
Why do my customers need a seal to be trusted?
Growing concerns about fake sites, viruses and identity theft have made consumers reluctant to do business with Web sites they don't know and brands that are not familiar to them. In fact, 74% of US Internet users listed identity theft as a major concern (Taylor Nelson Sofres Report, 2008). As a result, small businesses struggle to generate the confidence to buy, click, and sign in online.
The solution is showing a Web site visitor a highly visible cue that they can trust-- a trust mark. 86% of online shoppers feel more confident about entering personal information on sites using security indicators (Symantec Brand Tracking Research, 2009).
Back to Top
What is the financial opportunity promoting Symantec Safe Site?
Symantec Safe Site Partner Program applies the same competitive pricing and volume-based discounting structure that we use for SSL Certificate partners. So the more you sell, the greater your margins and total profits.
Back to Top
Why should I join the Symantec Website Security Partner Program?
The Symantec Website Security Partner Program is a world-class partner program, in addition to offering products and services from the most recognised security brand on the Internet. You receive everything you need to successfully and profitably sell Symantec products: competitive pricing, account management, support, training and sales tools and resources.
Back to Top
What is the difference between the Symantec Safe Site and the Norton Secured Seal?
Symantec™ Safe Site is an enhanced version of the established and highly trusted Norton™ Secured Seal. Like the Norton Secured Seal, Symantec Safe Site shows that a site is authenticated by the high standards of Symantec. However, Symantec Safe Site provides additional information in more places to help assure your customers that your site is safe from search to browse to buy. Symantec Safe Site is free with the purchase of any Symantec SSL Certificate. It may also be purchased separately for Web sites that do not require SSL for securing online transactions. Note that if your Web site uses SSL, you must use Symantec SSL in order to display Symantec Safe Site.
Back to Top
What information is displayed in Symantec Safe Site?
When a visitor clicks Symantec Safe Site, Symantec Safe Site verification page opens and displays information about the Web site, the Web site owner's identity, and the malware scan. The information displayed includes the site owner's name, town, state, country, and the status of the most recent malware scan. This information helps customers know that they are dealing with the business they intend to deal with and not an imposter's Web site or a Web site that has been infiltrated by hackers.
Back to Top
How do I order a Symantec Safe Site?
Symantec Safe Site is part of or can be added to an existing Symantec Reseller Agreement. Then orders for Symantec Safe Site can be placed, fulfilled, managed and renewed through the Symantec partner Centre. To establish a reseller agreement contact sales.
Back to Top
How do my customers order a Symantec Safe Site?
Your customer can enrol for Symantec Safe Site by completing a simple application located on your Web site. Once order vetting is complete, an approval email with the seal installation instructions and JavaScript code is sent to the Web site organisational contact. Then, they simply post Symantec Safe Site script on the approved Web site. Symantec Safe Site displays automatically.
Back to Top
Feedback